John Bayley
Managing Director
I started helping my dad with the family print business when I was a small child. But before
formally joining the family business as an adult, I held various roles: hotel room cleaner,
waiter, barman, manufacturing production worker, system software integrator… you name it,
I did it. Then in 2005, I joined the print business as an operations manager, installing
systems and automation for efficiency improvements.
In 2017, we reformed the business and became PermiServ, garden waste permit specialists.
I’ll never forget the joy of that moment – we quickly dominated the garden waste permit
niche and led the field.
As Managing Director, a huge part of my role is centred around finding people who are
brilliant at what they do and supporting them in their work. I still remember vividly how tough
the print business can be: thankless long hours, low margins, exacting standards, so re-
establishing the business and becoming leaders in the garden waste industry gave us a real
buzz. Asking customers exactly what they need, then going above and beyond to deliver for
them – that’s when you know you’re heading in the right direction.